Product Management

What Should A Tech Startup Founder Focus On, Business or Product

We at Innovify understand how difficult it may be to do both simultaneously. We believe in a great team that supports you throughout the journey, and we are here to do just that! With Innovify you get the exposure of experienced product managers & architects who have experience in enterprises and growth startups.

Minimum Viable Product: How to build an MVP efficiently

The Minimum Viable Product (MVP) is a product which has just enough functionality to validate the underlying assumptions, test and learn about the target market and plan for the next evolutionary functionality for its continued development. Incidentally, most founders confuse the MVP with either a prototype or a full-blown product and fail to find the right balance between the two.

How Brickowner moved out of the ‘Deserted Island’

When we first met Fred, the founder of Brickowner, we could feel his passion and ambitions to be the market leader for property crowdfunding. He had a great idea, highly experienced partners, and a very aggressive plan to grow and fund raise. They were also working with UI/UX and branding agencies. But if they were going to succeed, they desperately needed technology know-how and the right business processes required to set such platform. So they came to Innovify.