Case study startupbootcamp


Starting a new business today is much easier than it once was, thanks to the growing spectrum of VCs, accelerators and incubators programs and while this ecosystem continues to grow, joining the community of accelerators means raising the bar as a catalyst.

In today’s modern economic world, startup accelerators have to demonstrate greater maturity in understanding the Internet and online technologies and must strive to monetise the tech to maximise their advantage.

To this end, Startup Bootcamp decided to take a departure from its existing website, choosing to migrate CMS without losing content, implement a complex architecture with multiple editors and permissions, foster online collaboration among businesses & technical teams and more. It was definitely a far cry from an ordinary website revamp and cosmetic facelift.

startupbootcamp key objectives


Revamping a website sounds like a project bereft of challenges. But this was not it. It was a highly demanding project with a list of granular customisations, significant transformations and needed a team of implementation specialists to arrive at tangible outcomes. Innovify resolved this in an agile way – planning smaller targets, achieving them, learning from them; defining their next iterations.
Showcaser Walkthrough

Complete overhaul of UX, UI and backend capabilities

Taking the project beyond an ordinary facelift, Innovify built a tailored solution to redefine and rejuvenate the client’s online presence, turning it into a highly productive, customised and fresh platform. The beauty as well as the real challenge of revamping a fresh design for enterprise like a startup accelerator is that the end-user’s goals and business’ goals must get aligned. We knew that our client shall benefit only when the user feels more productive when using the new website and functionalities. With enterprise-grade capabilities, we helped build an online platform that could effectively help the organisation and its task-force achieve their goals, also enabling them to work better, together in collaboration.

Dedicated resources and close collaboration to expedite roll out

We provided Startup Bootcamp with their own London-based product team. We worked directly with Startup Bootcamp’s leadership team to manage their requirements, and implemented Lean Kanban process to ensure they are in complete control of the budget and spending at all times.


startupbootcamp app development technologies


Combining agile development approach, greater commitment to client collaboration and end-user focused design goal, Innovify rolled out a solution that delivered tangible benefits and functional improvements as per the set requirements. Our unflinching focus on close customer collaboration helped us deliver the solution faster to the customer. We knew that we were not revamping an ordinary website but creating a new image for a startup accelerator. Therefore, we chose to leverage a highly collaborative route which led to meaningful iterations, allowing us to make the solution more productive & customisable for theuser and different business & technical teams. We at Innovify continue to work with StartupBootcamp, and our partnership continues to grow stronger for more than three years now.

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